JOLLY Dominates Market Share on Its 20th Anniversary

After celebrating its 20th anniversary recently, JOLLY Food Line, the first owned brand of Fly Ace Corporation, has successfully dominated the local market for its two products: JOLLY Mushrooms and JOLLY Corn.

According to the consumer panel study by Kantar World from February 2016 to January 2017, JOLLY Mushrooms and JOLLY Corn earned the No. 1 spot in the canned food categories in terms of value and volume shares.
Fly Ace AVP for Marketing Abigail Ng-Reyes attributed the success of the company venture to aggressive marketing campaigns and to the collaborative team efforts among management, employees, trade partners, and consumers who have remained loyal with JOLLY throughout the years.

JOLLY Food Line now offers a variety of 24 mixed of canned vegetable and fruit products. During its grand anniversary celebration held recently at Solaire Resort and Casino, JOLLY presented its newest brand endorser, actress and TV host Maine Mendoza.

“Celebrating 20 years in the business is indeed a remarkable milestone for the company as it has reasserted JOLLY and Fly Ace’s commitment to provide consumers with accessible and affordable premium-grade canned fruits and vegetables. Since its launch in 1997, we are proud that JOLLY has thrived to become a consistent market leader, the top-of-mind choice among Filipino households,” she said.

To reinforce JOLLY’s leading market positioning, Reyes said the company has plans to further diversify its canned vegetable and fruit by exploring key market trends in the coming years.

“Beyond the 20th year, Fly Ace Corp. will continue efforts to maintain the relevance of the brand to the consumers, for them to consistently trust the brand and for us to continue improving what we are offering, in terms of product innovation as a way of giving better value to our consumers. Our growth prospects remain high, and we are very upbeat that we can achieve our long-term visions,” Reyes concluded.

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Posted in 20th Anniversary, Fly Ace Corporation, JOLLY Corn, JOLLY Food Line, JOLLY Mushrooms, Maine Mendoza, Press Release

Auntie Anne’s, Robinsons Galleria

We’ve dropped by Auntie Anne’s in Robinsons Galleria twice last week per my son’s request. We’ve ordered the following on those two visits: Cinnamon Sugar Pretzel, Cheese Pretzel Dog, Two-Cheese Pepperoni Nuggets and Old Fashioned Lemonade.

Cinnamon Sugar Pretzel, Php75.00

My son’s ultimate favorite specialty pretzel from Auntie Anne’s is Cinnamon Sugar Pretzel. It’s a soft pretzel with a chewy crust sprinkled with cinnamon powder and sugar, served fresh from the oven. He would have had an extra order of this delectable pretzel had he got his way. That’s how much he loves it!

Cheese Pretzel Dog, Php115.00

Cheese Pretzel Dog is our newest favorite treat from Auntie Anne’s. It’s a pretzel stuffed with hotdog and cheese. As you can see, the hotdog is longer than the pretzel!

And Look at that gooey cheese! So sorry for the blurry photo, though.

Two-Cheese Pepperoni Nuggets, Php99.00

We also tried one of their bite-sized pretzels, the Two-Cheese Pepperoni Nuggets. It was also a delight to munch on these, but the combination of the cheese and peperoni was a bit salty for us. We’ll try other pretzel nuggets next time.

Old Fashioned Lemonade (Large), Php80.00

I personally think that all of Auntie Anne’s pretzels are best paired with their Old Fashioned Lemonade. It’s so cool and refreshing, tangy and sweet but not overly so.

Expect us again, Auntie Anne’s!

Auntie Anne’s
2/F Robinsons Galleria
Quezon City

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Posted in American Cuisine, Auntie Anne’s

Beat the Bed Weather with Kopiko 78°c

Classes are suspended again today because of typhoon Gorio. On days like this, it’s so tempting to stay at home curled up in bed the whole day, but a mom’s gotta do what she’s got to do: chores. Lol! The truth is, although we’re experiencing bed weather, we don’t always have the luxury of letting it get the best of us.

So, we get up, albeit begrudgingly, and do whatever we have to do to get through the gloomy day, be it taking a nice cold shower, listening to upbeat music or drinking coffee. Coffee has always been my go-to beverage if I want to stay focused and motivated despite the rains. Coffee lovers like me have varied choices, too. We can have brewed coffee, instant coffee, or the cold ready-to-drink coffee at the nearest store.

For students doing an all-nighter and employees scurrying to get to the office, the bottled coffee lattes are the best option. Not only does it save prep time, but it also satisfies that thirst for a refreshing and recharging beverage.

These bottled coffee lattes not only serve as refreshments. They also help give the much-needed boost we need during afternoons when we need to finish our school and office works on a lazy gloomy day. Bottled coffee lattes answer the Filipinos’ need for a ready-to-drink cold beverage that can liven up their day.

The best part is, these bottled coffee lattes are available in the nearest 24/7 convenience store. And so, no matter what time of the day it is, if ever you need that extra boost, the cold bottled coffee latte is the drink for you.

But which to choose? With so many bottled coffee products already available in the stores, choose the coffee extracted at the optimum temperature to give you the rich taste and tempting aroma– the Kopiko 78°c.

Best served chilled, Kopiko 78°c is perfect for starting the day, getting through siesta time and even when you need to stay awake through the night. But remember, just like any other beverage and any other thing, too much is bad, so take Kopiko 78°c only in moderation.

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Posted in Bed Weather, Kopiko 78°c, Press Release, Rainy Days